The start of 2018 is underway and it’s that time to have the annual discussion about the forthcoming year’s marketing and branding trends. This popular program (in its 6th year) will discuss at a high level the industry forecast, provide expert predictions and key trends to look for to adapt into your business. Join us as we gaze into the crystal ball and discuss what marketing initiatives will dominate 2018. Presented by Maurisa Potts, Spotted MP (Marketing + Public Relations) Old Town Boutique District Sale Returns to Carlyle The Westin Alexandria will host the Old Town Boutique District annual warehouse sale. This once-a-year shopping extravaganza features high-end boutique merchandise sold for bargain prices. The events runs from 9 am – 4 pm at 400 Courthouse Square. This much-anticipated sale attracts a devoted audience of shoppers from across the region. Deal seekers will find the very best from retailers in various brands of clothing, shoes, jewelry, home furnishings and more up to 70 or 80 percent off retail. Parking is available for a flat $5 rate at the USPTO garages located at 500 Elizabeth Lane and 551 John Carlyle St.‚ For event details, check out ALXWarehouseSale/ From the moment BroadSound begins the night will be special! From 90’s hip hop to Motown/Soul, Rock, Latin and more, they continue to wow audiences with their energy and talent. Members of BroadSound have performed with artists Common, Ray Charles, Aretha Franklin, EnVogue, Erika Badu and more. “You sound like the original artists in concert!” is a frequent comment. Don’t just take our word for it! Come experience BroadSound yourself Join us this Valentine’s Day for a three course meal and live entertainment by Jocelyn Oldham who will perform an incredibly wide variety of tunes that you know and love, but all with her own original takes. Just a few of the artists Jocelyn covers include: Aretha Franklin, Bruno Mars, Colbie Caillat, Frank Sinatra, Jason Mraz, The Drifters, Roberta Flack, John Legend, Norah Jones, Eva Cassidy, etc. $55 per person plus tax and gratuity. There will be two seating this evening one will be at 6:00p.m. and the other will be at 8:15p.m. For over a decade, dapper Doc Scantlin has kept the 1920’s, 30’s and 40’s alive for Washington, DC and others internationally. Doc’s whole ensemble offers a memorable evening of musical entertainment. From the 1920’s speakeasy numbers such as “Puttin’ On The Ritz” and the “Charleston” through the romantic, elegant 1930’s of Irving Berlin, Cole Porter, George Gershwin, and the wonderful swing era of Benny Goodman, Glenn Miller, etc… He has played hundreds of the biggest and best balls, special events, weddings, private parties, fund raisers and concerts, appearing throughout the U.S. and Europe. Celebrate Black History Month at the Carlyle Club, Featuring Alexandria’s Hall Of Famer the Incomparable Edward “Jose” Hernandez. The 1965 Parker-Gray High School graduate was already an accomplished musician by the age of 16 studying under another Alexandria Hall of Famer, the incomparable Dr. Arthur C Dawkins. Mr. Dawkins also a Parker-Gray Alum and the Director of Howard University’s Jazz Studies for over 30 years. Edward later became an outstanding educator and recording artist, performing with the Whispers, Joe Williams, Patti Austin and many more Presenting R&B singer Julia Nixon who conquered Broadway’s Dreamgirls and won a Helen Hayes Award in the critically acclaimed Studio Theatre production of Tony Kushner’s Caroline, or Change. In the ’80s, the multiple Washington Area Music Association Wammie winner began leading the musical group Julia & Company. Have you ever wanted to “fire” a difficult client? At this roundtable, we will explore ways to turn challenging customers into favorite ones. Facilitated by Ray Sidney-Smith, W3 Consulting The Small Business Roundtable is an opportunity to meet with other small business owners in a facilitated discussion format. No pre-registration is required. Feel free to bring your lunch or a beverage. Most Small Business owners say that one of their biggest challenges in reaching their company’s goals is staying productive through ups and downs, as well as getting more done in less time. There are a plethora of personal and business productivity tools to sift through, but what if that work has already been done for you? Look no further! We have assembled the best Web, Mobile and Social Media productivity tools that you can use today to get your time and team on track toward success across a wide variety of business marketing and operations. We will review the features, discuss pros and cons, and answer your questions on how to implement any of these productivity tools in your business. These are software specifically geared toward Small Business (or can be easily adapted for it) so they are primed to work out-of-the-box and customized to your needs. This Webinar will be presented by Ray Sidney-Smith, author of SoLoMo Success: Social Media, Local and Web Small Business Marketing Strategy Explained (Second Edition coming out in Q1 2018), and President of W3 Consulting. Ray is also a personal productivity expert, who hosts: In addition, he also hosts the two largest US personal productivity Meetups about the Getting Things Done (GTD) methodology. Ray is a frequent speaker at groups and conferences (such as National Association of Professional Organizers (NAPO) chapters) around the country on productivity and technology. Who should attend? 
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